--- title: "WhatsApp Campaign Report: Sent, Delivered, Read | Waplify" description: "See every WhatsApp campaign result in one report: sent, delivered, read, replied, clicked and failed, per contact. Export it or retarget who acted." url: "https://waplify.io/whatsapp-campaign-report/" currency: "USD" --- # See Every WhatsApp Campaign Result in One Report See exactly who was sent, delivered, read, replied, and clicked on every broadcast. Then turn those results into your next campaign in two clicks. [Claim Lifetime Deal](https://waplify.io/pricing/) [Book a Demo](https://cal.com/waplify/demo) ![A Waplify campaign report for a campaign called Summer 15% Off: tiles reading 2,540 sent, 2,380 delivered, 1,950 read, 320 replied, 180 clicked and 90 failed, over a contact table where each person shows their own status, one of them failed because the number is not on WhatsApp](https://waplify.io/images/app/whatsapp-campaign-report.webp) The Problem ## Most teams send a broadcast and never look back A campaign without a report is a campaign you cannot improve. - ### You send, then you go blind Failed numbers stay in the list. Contacts who read the message but never replied get no follow-up. The campaign just ends. - ### Reports get paywalled or hidden Some tools lock the export behind a higher plan or bury the failure reason next to each contact, so you cannot act on results. - ### Slow answers, banned numbers When delivery drops, incumbent support takes days to explain why. A personal number gives no report at all, just a banned account. Built for SMBs ## Built for any business that talks to customers on WhatsApp - ### Agencies Manage multi-client retainers, approvals, and weekly briefings. - ### Coaching Track batches, admissions, fee notices, and class reminders. - ### Education Reach students and parents with fees, exams, and class updates. - ### Medical & Clinics Appointment reminders, follow-ups, and branch alerts. - ### Tourism Share itineraries, seasonal offers, and trip-day reminders. - ### Travel agencies Send trip plans, booking updates, and post-trip follow-ups. - ### Real estate Send listing alerts, qualify buyers, and book site visits. - ### Professional services Client onboarding, milestones, and renewal nudges. - ### Finance & Insurance Policy reminders, EMI alerts, and document collection nudges. Core Capabilities ## What is a WhatsApp campaign report? Three capabilities that turn a finished campaign into your next targeted send. ## Every result, the moment it lands The campaign report fills in live, the second you hit send. - Sent, Delivered, Read, Replied, Clicked, and Failed counts on one screen - Each card shows the count and its percentage rate, so you see how the campaign performed at a glance - Numbers update in real time, with no refresh and no waiting ![Every result, the moment it lands](https://waplify.io/images/features-api/Image-14-scaled.webp) ## Filter your contacts by what they did Every metric on the dashboard is also a filter. - Click Delivered, Read, Replied, Clicked, or Failed to filter the contact list instantly - See first name, last name, phone, and status for every contact in that view - Failed contacts show the exact reason, so you know what to fix before the next send ![Filter your contacts by what they did](https://waplify.io/images/features-api/Image-16-scaled.webp) ## Turn this campaign into your next one A filtered list is a ready-made audience. - Select every contact in the filtered view with one click - Export the selection to CSV for your records or your team - Save it as a new contact group, or launch a follow-up campaign on the spot ![Turn this campaign into your next one](https://waplify.io/images/features-api/Image-15-scaled.webp) ## Ready to act on every campaign result? Create your account and see delivery, read, and reply numbers on your first campaign. [Start free trial](https://app.waplify.io/register) [Book a demo](https://cal.com/waplify/demo) How It Works ## From sent to follow-up in four steps - ### Send or schedule Pick an approved template, choose your contacts or groups, and send now or schedule the broadcast for later. - ### Watch the stat cards The campaign report opens automatically. Sent, Delivered, Read, Replied, Clicked, and Failed counts fill in live. - ### Filter by status Click any metric to filter the list. Open Read for engaged contacts, or Failed for numbers that need fixing. - ### Export, group, or resend Select the filtered contacts, then export them, save them as a group, or start a new campaign aimed only at them. Use Cases ## How real teams use their campaign reports - ### A coaching institute reworking an admissions push A marketing manager sends an admissions broadcast to 1,400 leads. The report shows who read it but never replied. She filters that group, saves it as 'Warm Admissions', and schedules a follow-up for the next morning all in one place. No spreadsheets, no manual work. - ### A real estate team cleaning a contact list An agent sends a new-listing alert and sees a batch of contacts fail with invalid-number errors. They filter by Failed, export the list, and hand it to the front desk to re-confirm phone numbers. The next broadcast goes out to a cleaner list with a higher delivery rate. - ### A travel agency following up on interest The owner promotes a seasonal package, then filters by Clicked to find the contacts who tapped the booking link. They create a group from that list and launch a focused follow-up. Only interested contacts get the second message, so engagement stays high. ## Walk through Waplify with a product expert. 30 minutes, your industry, your broadcast list. See the exact send flow. [Book a Demo](https://cal.com/waplify/demo) FAQ ## Common questions Quick answers to the questions buyers ask most 1\. What is a WhatsApp campaign report? It is the report Waplify builds after every broadcast. It tracks how each message performed: sent, delivered, read, replied, clicked, or failed. You see both the campaign totals and the status of every individual contact, all updated in real time. The campaign itself is set up on the [WhatsApp broadcast](https://waplify.io/whatsapp-broadcast/) screen; this is what you see afterwards. 2\. How soon do campaign stats update? Stats update in real time. Sent and delivered statuses usually appear within seconds to minutes of the broadcast going out. Read status depends on when each contact opens the message. Most delivery and read data settles within a few hours. The same reporting covers a [follow-up series](https://waplify.io/whatsapp-autoresponder/), broken down per step. 3\. Why don't all delivered messages show as Read? If a contact has read receipts turned off in their WhatsApp settings, the Read status never appears, even when they have actually read your message. Your real read rate is usually a little higher than the number shown on the card. Read receipts behave the same way on every send, including [broadcasts](https://waplify.io/whatsapp-broadcast/). 4\. Can I see which contacts clicked a link? Yes. When your template includes a URL button, Waplify tracks a Clicked status. Filter the campaign by Clicked to see every contact who tapped through, then export them or send a follow-up. Build trackable links with the WhatsApp Link Generator . 5\. Can I resend to contacts whose messages failed? Yes. Filter the campaign by Failed, select those contacts, and either save them as a group or launch a fresh campaign aimed only at them. You can export the list first. Schedule the follow-up for a better time to lift delivery. Build the follow-up audience from a [contact group or filter](https://waplify.io/whatsapp-contact-management-software/), or let a [follow-up series](https://waplify.io/whatsapp-autoresponder/) chase them for you. 6\. Does Waplify work for my industry? Yes. Waplify is used across industries, including agencies, coaching, education, medical and clinics, tourism, travel, real estate, and professional services. The campaign report works the same for every one of them. If your business sends WhatsApp broadcasts, the reporting is built for you. See the full [feature set](https://waplify.io/features/). 7\. What does the lifetime plan include? A one-time payment with no renewal, starting at ₹9,999. Unlimited contacts, full campaign reporting, exports and groups, with no markup on Meta's per-message fees. Each lifetime tier carries a monthly message allowance from 5,000 up to 150,000, because there is no recurring payment funding unlimited sending. You pay Meta directly at Meta's published rate. Limited Time Deal ## Get Lifetime Access to Waplify Today Stop paying for monthly subscriptions. Automate your business forever with a one-time investment. Lifetime plans from $199 [Claim Lifetime Deal](https://app.waplify.io/register) [Book a Demo](https://cal.com/waplify/demo)